Finding yourself and your team working through new organizational challenges? You’re not alone.
Here are some resources we’ve found particularly helpful.
Influence of COVID-19 on Consumer Spending by Channel
As stores begin to reopen around the country, the manner and frequency in which shoppers return will hold ramifications across all brands and retailers. Identifying the severity of shifts from in-store to online and the channels these shifts funnel through is essential for go to market teams hoping to retain existing consumers and successfully adapt to the “new normal”.
With these questions in mind, MakerSights engaged consumers that shop traditional brick and mortar retailers like Nordstrom, Kohl’s, Dick’s Sporting Goods, TJ Maxx, as well as retail’s elephant in the room, Amazon. Check out our report below to see how they’ve adapted and what to expect next.
COVID-19 Consumer Spending Report
Leaders across the retail industry have shared a common series of questions and anxieties: How will consumer spending shift in this new COVID-19 reality, and what does this mean for the retail industry? How much does this vary across regions? If 85% of retail spend occurred in physical stores in 2019, will global shifts away from physical stores due to forced store closures be temporary, or will this catalyze a permanent shift to e-commerce?
Most brand leaders are highly confident the industry will get through this, they just don’t know when, where, or how consumers will respond and spend in the meantime, or how different the new world order of retail may look once we’re on the other side. Understanding the pressing need for better data, MakerSights engaged a panel of global consumers from the United States, United Kingdom, Germany, and China to get a pulse on consumer behavior, spending habits, and preferred communications from brands.
15 Questions about Remote Work Answered
by Tsedal Neeley | March 16, 2020
The coronavirus pandemic is expected to fundamentally change the way many organizations operate for the foreseeable future. As governments and businesses around the world tell those with symptoms to self-quarantine and everyone else to practice social distancing, remote work is our new reality. How do corporate leaders, managers, and individual workers make this sudden shift?
Want more content on how to up-level your teams and collaboration in this new normal of remote work?
Over the past few years we’ve built our company with a distributed mindset and have learned a lot about how to make it effective:
Sending optimism and cheer from our team to yours!
A few areas where we can help:
The meetings you’ve used to make decisions aren’t happening in the same way this spring—internal product share outs, investment reviews, market meetings—you name it.
In the interim, we can support you digitally, ensuring you still feel confident in the information you’re using to make these decisions.
And we can help your team find ways to share ideas and feedback on these key decisions in a streamlined way—helping you stay on track.