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Terms and Conditions

(Updated April 17, 2023)

MAKERSIGHTS TERMS AND CONDITIONS

This MakerSights Customer Agreement (this “Agreement”) is entered into by and between MakerSights, Inc., a Delaware corporation (“MakerSights”), and Customer, and shall apply to Customer’s use of the consumer research services powered by and delivered via a proprietary survey, analytics, and data visualization platform, the inputs of which may be comprised of certain survey data, and the outputs of which are used to make confident product, investment, and go-to-market decisions (the “MakerSights Product”) ordered by Customer pursuant to one or more ordering documents entered into between Customer and MakerSights or online orders made by Customer that set forth the specific pricing thereof, and the applicable subscription term thereof ("Order Form").  This Agreement and such Order Forms, which are hereby incorporated into, supplement and form a part of this Agreement, represent the parties’ entire understanding regarding the MakerSights Product and shall control over any different or additional terms of any purchase order or other non-MakerSights ordering document, and no terms included in any such purchase order or other non-MakerSights ordering document shall apply to the MakerSights Product. In the event of a conflict between this Agreement and an Order Form, the terms of the Order Form shall control.  “Customer” means the company or other legal entity that entered into an Order Form.  You represent that you have the authority to bind Customer to the terms of this Agreement. If you do not agree to the terms of this Agreement, or if you are not authorized to accept this Agreement on behalf of your organization or entity, do not access or use any of the MakerSights Products.

1. Definitions

1.1 The following terms, when used in this Agreement will have the following meanings:

Affiliates” means an entity that directly or indirectly Controls, is Controlled by, or is under common Control with another entity, so long as such Control exists.  For the purposes of this definition, “Control” means beneficial ownership of 50% or more of the voting power or equity in an entity.

Confidential Information” means any information or data disclosed by either party that is marked or otherwise designated as confidential or proprietary or that should otherwise be reasonably understood to be confidential in light of the nature of the information and the circumstances surrounding disclosure.  However, “Confidential Information” will not include any information which (a) is in the public domain through no fault of receiving party; (b) was properly known to receiving party, without restriction, prior to disclosure by the disclosing party; (c) was properly disclosed to receiving party, without restriction, by another person with the legal authority to do so; or (d) is independently developed by the receiving party without use of or reference to the disclosing party’s Confidential Information.

Non-MakerSights Product” means a third party or Customer web-based, mobile, offline or other software application that integrates with the MakerSights Product (other than third party data hosting services used by MakerSights).  For clarity, the MakerSights Product excludes Non-MakerSights Products.

2. MakerSights Product

2.1 Provision of MakerSights Product.  Subject to the terms and conditions of this Agreement, MakerSights will make the MakerSights Product available to Customer pursuant to this Agreement and the applicable Order Form, and hereby grants Customer a non-exclusive right to access and use the MakerSights Product for its internal business.

2.2 Data Security.  MakerSights will maintain a security program materially in accordance with industry standards that is designed to (i) ensure the security and integrity of Customer data uploaded by or on behalf of Customer to the MakerSights Product (“Customer Data”); (ii) protect against threats or hazards to the security or integrity of Customer Data; and (iii) prevent unauthorized access to Customer Data.

2.3 Customer Responsibilities.

(a) Customer acknowledges that MakerSights’s provision of the MakerSights Product is dependent on Customer providing all reasonably required cooperation (including the prompt provision of access to Customer’s systems, personnel, cooperation and materials as reasonably required and any other access as may be specified in the applicable Order Form), and Customer will provide all such cooperation in a diligent and timely manner.

(b) Customer will (i) be responsible for all use of the MakerSights Product under its account, (ii) use commercially reasonable efforts to prevent unauthorized access to or use of the MakerSights Product and notify MakerSights promptly of any such unauthorized access or use or any other known or suspected breach of security or misuse of the MakerSights Product and (iii) be responsible for obtaining and maintaining any equipment, software and ancillary services needed to connect to, access or otherwise use the MakerSights Product.  Customer will be solely responsible for its failure to maintain such equipment, software and services, and MakerSights will have no liability for such failure (including under any service level agreement).

(c)Customer will not use the MakerSights Product to transmit or provide to MakerSights any financial or medical information of any nature, or any sensitive personal data (e.g., social security numbers, driver’s license numbers, birth dates, personal bank account numbers, passport or visa numbers and credit card numbers).

2.4 Affiliates.  Any Affiliate of Customer will have the right to enter into an Order Form executed by such Affiliate and MakerSights and this Agreement will apply to each such Order Form as if such Affiliate were a signatory to this Agreement.  With respect to such Order Forms, such Affiliate becomes a party to this Agreement and references to Customer in this Agreement are deemed to be references to such Affiliate.  Each Order Form is a separate obligation of the Customer entity that executes such Order Form, and no other Customer entity has any liability or obligation under such Order Form.

3. Fees

3.1 Fees.  Customer will pay MakerSights the fees set forth in the applicable Order Form.  To the extent Customer exceeds usage limits specified in the applicable Order Form, Customer may be subject to additional charges.  Customer will also reimburse MakerSights for all reasonable travel and out-of-pocket expenses incurred by MakerSights in performing the Services pursuant to this Agreement; provided that these expenses are pre-approved by Customer.  Customer shall pay those amounts due and not disputed in good faith within thirty (30) days of the date of receipt of the applicable invoice, unless a specific date for payment is set forth in such Order Form, in which case payment will be due on the date specified.  Except as otherwise specified herein or in any applicable Order Form, (a) fees are quoted and payable in United States dollars, (b) payment obligations are non-cancelable and (c) fees paid are non-refundable.  Fees for each successive renewal term will be subject to an 8% increase.

3.2 Late Payment.  MakerSights may suspend access to the MakerSights Product immediately upon notice if Customer fails to pay any amounts hereunder at least fifteen (15) days past the applicable due date.

3.3 Taxes.  All amounts payable hereunder are exclusive of any sales, use and other taxes or duties, however designated (collectively “Taxes”).  Customer will be solely responsible for payment of all Taxes, except for those taxes based on the income of MakerSights.  Customer will not withhold any Taxes from any amounts due to MakerSights.

4. Proprietary Rights

4.1 Proprietary Rights. As between the parties, MakerSights exclusively owns all right, title and interest in and to the MakerSights Product, System Data and MakerSights’s Confidential Information, and Customer exclusively owns all right, title and interest in and to the Customer Data and Customer’s Confidential Information.  For the avoidance of doubt, all survey data and consumer feedback data collected by MakerSights is exclusively owned by MakerSights.  “System Data” means data collected by MakerSights regarding the MakerSights Product that may be used to generate logs, statistics or reports regarding the performance, availability, usage, integrity or security of the MakerSights Product.

4.2 Feedback.  Customer may from time to time provide MakerSights suggestions or comments for enhancements or improvements, new features or functionality or other feedback (“Feedback”) with respect to the MakerSights Product.  MakerSights will have full discretion to determine whether or not to proceed with the development of any requested enhancements, new features or functionality.  MakerSights will have the full, unencumbered right, without any obligation to compensate or reimburse Customer, to use, incorporate and otherwise fully exercise and exploit any such Feedback in connection with its products and services.

4.3 Product Development and Aggregated Statistics. Customer further agrees that MakerSights has the right to aggregate, collect and analyze Customer Data and other information relating to the performance of the MakerSights Product and shall be free (during and after the term hereof) to (i) use such data and other information to improve existing and develop new MakerSights’s products and services and (ii) disclose such data and other information solely in an aggregated and anonymized format that does not identify Customer or any individual.

5. Confidentiality; Restrictions

5.1 Confidentiality.  Each party agrees that it will use the Confidential Information of the other party solely in accordance with the provisions of this Agreement and it will not disclose the same directly or indirectly, to any third party without the other party’s prior written consent, except as otherwise permitted hereunder.  However, either party may disclose Confidential Information (a) to its employees, officers, directors, attorneys, auditors, financial advisors and other representatives who have a need to know and are legally bound to keep such information confidential by confidentiality obligations consistent with those of this Agreement; and (b) as required by law (in which case the receiving party will provide the disclosing party with prior written notification thereof, will provide the disclosing party with the opportunity to contest such disclosure, and will use its reasonable efforts to minimize such disclosure to the extent permitted by applicable law).  Neither party will disclose the terms of this Agreement to any third party, except that either party may confidentially disclose such terms to actual or potential lenders, investors or acquirers.  Each party agrees to exercise due care in protecting the Confidential Information from unauthorized use and disclosure.  In the event of actual or threatened breach of the provisions of this Section 5, the non-breaching party will be entitled to seek immediate injunctive and other equitable relief, without waiving any other rights or remedies available to it.  Each party will promptly notify the other in writing if it becomes aware of any violations of the confidentiality obligations set forth in this Agreement.

5.2 Technology Restrictions.  Customer will not directly or indirectly: (a) reverse engineer, decompile, disassemble, modify, create derivative works of or otherwise create, attempt to create or derive, or permit or assist any third party to create or derive, the source code underlying the MakerSights Product; (b) attempt to probe, scan or test the vulnerability of the MakerSights Product, breach the security or authentication measures of the MakerSights Product without proper authorization or wilfully render any part of the MakerSights Product unusable; (c) use or access the MakerSights Product to develop a product or service that is competitive with MakerSights’s Product; (d) transfer, distribute, resell, lease, license, or assign the MakerSights Product or otherwise offer the MakerSights Product on a standalone basis; (e) otherwise use the MakerSights Product in violation of applicable law (including any export law) or outside the scope expressly permitted hereunder and in the applicable Order Form.

6. Warranties and Disclaimers

6.1 MakerSights.  MakerSights warrants that it will, consistent with prevailing industry standards, provide the MakerSights Product in a professional and workmanlike manner.  For material breach of the foregoing express warranty, Customer’s exclusive remedy shall be the re-performance of the deficient MakerSights Product or, if MakerSights cannot re-perform such deficient MakerSights Product as warranted within thirty (30) days after receipt of written notice of the warranty breach, Customer shall be entitled to terminate the applicable Order Form and recover a pro-rata portion of the prepaid subscription fees corresponding to the terminated portion of the applicable subscription term.

6.2 Customer.  Customer warrants that it has all rights necessary to provide any information, data or other materials that it provides hereunder, and to permit MakerSights to use the same as contemplated hereunder.

6.3 DISCLAIMERS.  EXCEPT AS EXPRESSLY SET FORTH HEREIN, EACH PARTY DISCLAIMS ANY AND ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, TITLE, NON-INFRINGEMENT, AND FITNESS FOR A PARTICULAR PURPOSE.  CUSTOMER ACKNOWLEDGES THAT THE MAKERSIGHTS PRODUCT IS INTENDED TO AUGMENT THE EFFICIENCY OF, BUT NOT REPLACE, CUSTOMER’S SYSTEMS AND PROCESSES.  MAKERSIGHTS DOES NOT REPRESENT OR WARRANT THAT THE MAKERSIGHTS PRODUCT WILL BE ERROR-FREE AND CUSTOMER ACKNOWLEDGES THAT THE INSIGHTS PROVIDED BY THE MAKERSIGHTS PRODUCT DO NOT CONSTITUTE PROFESSIONAL ADVICE OR COUNSEL.  MAKERSIGHTS IS NOT RESPONSIBLE OR LIABLE FOR ANY NON-MAKERSIGHTS PRODUCTS, DOES NOT GUARANTEE THE CONTINUED AVAILABILITY THEREOF OR ANY INTEGRATION THEREWITH, AND MAY CEASE MAKING ANY SUCH INTEGRATION AVAILABLE IN ITS DISCRETION.

6.4 BETA PRODUCTS.  FROM TIME TO TIME, CUSTOMER MAY HAVE THE OPTION TO PARTICIPATE IN A PROGRAM WITH MAKERSIGHTS WHERE CUSTOMER GETS TO USE ALPHA OR BETA PRODUCTS OR FEATURES (COLLECTIVELY, “BETA PRODUCTS”) OFFERED BY MAKERSIGHTS. THE BETA PRODUCTS ARE NOT GENERALLY AVAILABLE AND ARE PROVIDED “AS IS”.  MAKERSIGHTS DOES NOT PROVIDE ANY INDEMNITIES, SERVICE LEVEL COMMITMENTS OR WARRANTIES, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, TITLE, NON-INFRINGEMENT, AND FITNESS FOR A PARTICULAR PURPOSE, IN RELATION THERETO.  CUSTOMER OR MAKERSIGHTS MAY TERMINATE CUSTOMER’S ACCESS TO THE BETA PRODUCTS AT ANY TIME.

7. Indemnification

7.1 Indemnity by MakerSights.  MakerSights will defend Customer against any claim, demand, suit, or proceeding (“Claim”) made or brought against Customer by a third party alleging that the use of the MakerSights Product as permitted hereunder infringes or misappropriates a United States patent, copyright or trade secret and will indemnify Customer for any damages finally awarded against Customer (or any settlement approved by MakerSights) in connection with any such Claim; provided that (a) Customer will promptly notify MakerSights of such Claim, (b) MakerSights will have the sole and exclusive authority to defend and/or settle any such Claim (provided that MakerSights may not settle any Claim without Customer’s prior written consent, which will not be unreasonably withheld, unless it unconditionally releases Customer of all related liability) and (c) Customer reasonably cooperates with MakerSights in connection therewith.  If the use of the MakerSights Product by Customer has become, or in MakerSights’s opinion is likely to become, the subject of any claim of infringement, MakerSights may at its option and expense (i) procure for Customer the right to continue using and receiving the MakerSights Product as set forth hereunder; (ii) replace or modify the MakerSights Product to make it non-infringing (with comparable functionality); or (iii) if the options in clauses (i) or (ii) are not reasonably practicable, terminate the applicable Order Form and provide a pro rata refund of any prepaid subscription fees corresponding to the terminated portion of the applicable subscription term.  MakerSights will have no liability or obligation with respect to any Claim if such Claim is caused in whole or in part by (A) compliance with designs, guidelines, plans or specifications provided by Customer; (B) use of the MakerSights Product by Customer not in accordance with this Agreement; (C) modification of the MakerSights Product by or on behalf of Customer; (D) Customer Confidential Information or (E) the combination, operation or use of the MakerSights Product with other products or services where the MakerSights Product would not by itself be infringing (clauses (A) through (E), “Excluded Claims”).  This Section states MakerSights’s sole and exclusive liability and obligation, and Customer’s exclusive remedy, for any claim of any nature related to infringement or misappropriation of intellectual property.

7.2 Indemnification by Customer.  Customer will defend MakerSights against any Claim made or brought against MakerSights by a third party arising out of the Excluded Claims, and Customer will indemnify MakerSights for any damages finally awarded against MakerSights (or any settlement approved by Customer) in connection with any such Claim; provided that (a) MakerSights will promptly notify Customer of such Claim, (b) Customer will have the sole and exclusive authority to defend and/or settle any such Claim (provided that Customer may not settle any Claim without MakerSights’s prior written consent, which will not be unreasonably withheld, unless it unconditionally releases MakerSights of all liability) and (c) MakerSights reasonably cooperates with Customer in connection therewith.

8. Limitation of Liability

NO PARTY IS LIABLE TO THE OTHER UNDER THIS AGREEMENT FOR (A) ANY INDIRECT, SPECIAL, INCIDENTAL, CONSEQUENTIAL OR PUNITIVE DAMAGES OF ANY CHARACTER, INCLUDING DAMAGES FOR LOSS OF GOODWILL, LOST PROFITS, LOST SALES OR BUSINESS, WORK STOPPAGE, COMPUTER FAILURE OR MALFUNCTION, LOST CONTENT OR DATA, EVEN IF A REPRESENTATIVE OF SUCH PARTY HAS BEEN ADVISED, KNEW OR SHOULD HAVE KNOWN OF THE POSSIBILITY OF SUCH DAMAGES, OR (B) EXCLUDING CUSTOMER’S PAYMENT OBLIGATIONS, ANY AGGREGATE DAMAGES, COSTS, OR LIABILITIES IN EXCESS OF THE AMOUNTS PAID BY CUSTOMER UNDER THE APPLICABLE ORDER FORM DURING THE TWELVE (12) MONTHS PRECEDING THE CLAIM.

9. Termination

9.1 Term.  The term of this Agreement will commence on the date of the initial Order Form and continue until terminated as set forth below.  The initial term of each Order Form will begin on the Subscription Start Date of such Order Form and will continue through to the Subscription End Date set forth therein.  Except as set forth in such Order Form, the term of such Order Form will automatically renew for successive renewal terms equal to the length of the initial term of such Order Form, unless either party provides the other party with written notice (e-mail is sufficient) of non-renewal at least sixty (60) days prior to the end of the then-current term.

9.2 Termination.  Each party may terminate this Agreement upon written notice to the other party if there are no Order Forms then in effect.  Each party may also terminate this Agreement or the applicable Order Form upon written notice in the event (a) the other party commits any material breach of this Agreement or the applicable Order Form and fails to remedy such breach within thirty (30) days after written notice of such breach or (b) subject to applicable law, upon the other party’s liquidation, commencement of dissolution proceedings or assignment of substantially all its assets for the benefit of creditors, or if the other party become the subject of bankruptcy or similar proceeding that is not dismissed within sixty (60) days.

9.3 Survival.  Upon expiration or termination of this Agreement all rights and obligations will immediately terminate except that any terms or conditions that by their nature should survive such expiration or termination will survive, including the License Restrictions and terms and conditions relating to proprietary rights and confidentiality, technology restrictions, disclaimers, indemnification, limitations of liability and termination and the general provisions below. Upon expiration or termination of this Agreement, each party will return or destroy, at the other party’s option, any Confidential Information of such party in the other party’s possession or control.

10. General

10.1 Publicity.  Customer agrees that MakerSights may refer to Customer’s name and trademarks in MakerSights’s marketing materials and website; however, MakerSights will not use Customer’s name or trademarks in any other publicity (e.g., press releases, customer references and case studies) without Customer’s prior written consent (which may be by email).

10.2 Assignment; Delegation.  Neither party hereto may assign or otherwise transfer this Agreement, in whole or in part, without the other party’s prior written consent, except that either party may assign this Agreement without consent to a successor to all or substantially all of its assets or business related to this Agreement.  Any attempted assignment, delegation, or transfer by either party in violation hereof will be null and void.  Subject to the foregoing, this Agreement will be binding on the parties and their successors and assigns.

10.3 Amendment; Waiver.  MakerSights reserves the right in its sole discretion and at any time and for any reason to modify these terms. With respect to each Order Form, any modifications to these Terms and Conditions shall become effective upon the date of Customer’s next renewal of such Order Form. It is Customer’s responsibility to review these terms from time to time for any changes or modifications. If Customer does not agree to the modified terms, Customer may provide notice of Customer’s non-renewal at any point prior to the Customer’s next renewal. No waiver by either party of any breach or default hereunder shall be deemed to be a waiver of any preceding or subsequent breach or default.  Any such waiver will be only to the specific provision and under the specific circumstances for which it was given, and will not apply with respect to any repeated or continued violation of the same provision or any other provision.  Failure or delay by either party to enforce any provision of this Agreement will not be deemed a waiver of future enforcement of that or any other provision.

10.4 Relationship.  Nothing contained herein will in any way constitute any association, partnership, agency, employment or joint venture between the parties hereto, or be construed to evidence the intention of the parties to establish any such relationship. Neither party will have the authority to obligate or bind the other in any manner, and nothing herein contained will give rise or is intended to give rise to any rights of any kind to any third parties.

10.5 Unenforceability.  If a court of competent jurisdiction determines that any provision of this Agreement is invalid, illegal, or otherwise unenforceable, such provision will be enforced as nearly as possible in accordance with the stated intention of the parties, while the remainder of this Agreement will remain in full force and effect and bind the parties according to its terms.

10.6 Governing Law.  This Agreement will be governed by the laws of the State of California, exclusive of its rules governing choice of law and conflict of laws.  This Agreement will not be governed by the United Nations Convention on Contracts for the International Sale of Goods.

10.7 Notices.  Any notice required or permitted to be given hereunder will be given in writing by personal delivery, certified mail, return receipt requested, or by overnight delivery.  Notices to the Customer must be sent to the respective address set forth in the Customer’s applicable Order Form.

10.8 Entire Agreement. This Agreement comprises the entire agreement between Customer and MakerSights with respect to its subject matter, and supersedes all prior and contemporaneous proposals, statements, sales materials or presentations and agreements (oral and written).  No oral or written information or advice given by MakerSights, its agents or employees will create a warranty or in any way increase the scope of the warranties in this Agreement.

10.9 Force Majeure.  Neither Party will be deemed in breach hereunder for any cessation, interruption or delay in the performance of its obligations due to causes beyond its reasonable control (“Force Majeure Event”), including earthquake, flood, or other natural disaster, act of God, labor controversy, civil disturbance, terrorism, war (whether or not officially declared), cyber attacks (e.g., denial of service attacks), or the inability to obtain sufficient supplies, transportation, or other essential commodity or service required in the conduct of its business, or any change in or the adoption of any law, regulation, judgment or decree.

10.10 Interpretation.  For purposes hereof, “including” means “including without limitation”.