From seasonal kickoff and concept direction to fabric selection and cutting factory POs, your product calendar revolves around milestone meetings. If insights aren’t delivered within these critical (and tight!) time windows and contextualized, they don’t do you much good. Our insights programs integrate directly into your milestone calendar, ensuring you have the right insights, at the right time, with the right context.
Consumer Centricity goes well beyond a collection of stats in a research report. It’s about understanding consumer behaviors, needs, preferences and mentalities. We specialize in transforming consumer needs into tangible takeaways designed to inform your tangible product decisions.
Our team of retail advisors uses their in-depth knowledge of the product creation, line development and GTM process to provide relevant insights ahead of every milestone meeting. We combine our expertise in embedding insights into brand processes with tailored approaches, models, and an insights platform customized for retail, enabling us to deliver packaged up takeaways in as little as 2-3 days.