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Case Studies

Hoka captures new whitespace by leveraging insights to launch The Transport

Using MakerSights, Hoka was able to capture the critical feedback they needed from consumers to validate a big idea that would expand their product beyond the running category.

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Case Study: Rumpl Identifies +10% Margin Growth Opportunity on Best-selling Styles with MakerSights Price Optimization

Rumpl has been making waves in the outdoor community since they produced the first “Outdoor blanket” for adventure-seekers everywhere.

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Case Study: Global Athletic Apparel Brand Achieves 15% Design Team Time and Resource Savings with MakerSights

The product creation team at a global apparel brand were challenged to reduce overall SKU production by 20%. To help achieve this goal the team incorporated consumer data into decisions.

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Case Study: Faherty confidently tightens every assortment by 30% with MakerSights

Faherty is a family-run lifestyle and apparel brand dedicated to lessening environmental harm and helping consumers become better stewards of the planet. Founded in 2013, Faherty’s high-quality, sustainably-minded clothing is sold directly online and in stores, as well as through leading retailers including Bloomingdale’s and Nordstrom.

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Case Study: HOKA One One evolves milestone meetings to save time & build margin with MakerSights

HOKA is one of the fastest growing brands in footwear, beloved for their signature large-soled sneakers aimed to make movement more fun, purposeful and empowering. Positioned at both their headquarters in Goleta, CA as well as around the globe, HOKA has an array of teams that work together to identify consumer needs, create products and bring them to market.

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Case Study: Taylor Stitch Boosts Brand Integrity by Reducing Markdowns by 10% with MakerSights

Taylor Stitch is an online men’s clothing company headquartered in San Francisco, CA. Founded in 2008, Taylor Stitch is dedicated to changing how the retail industry operates by improving the way they source, sew, and sell. Since day one, the brand has leveraged a consumer-obsessed strategy to create products that stand the test of time and have a minimal environmental impact.

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