As COVID-19 has accelerated the momentum of Ecommerce, retailers have scrambled to adapt. An over-reliance on store foot traffic — and in some cases complete reliance — has left the traditional department stores frozen during government lockdowns and wondering how consumer shopping in-store and online will shake out in the future.
As stores begin to reopen around the world, the manner and frequency with which consumers return to brick-and-mortar stores have massive ramifications for the product-to-market process.
With this in mind, MakerSights engaged consumers from across the country that shop at Nordstrom, Kohl’s, Dick’s Sporting Goods, TJ Maxx, Amazon, and more to see how they’ve adapted and what to expect next.
June 21, 2020
As COVID-19 has accelerated the momentum of Ecommerce, retailers have scrambled to adapt. An over-reliance on store foot traffic — and in some cases complete reliance — has left the traditional department stores frozen during government lockdowns and wondering how consumer shopping in-store and online will shake out in the future.
As stores begin to reopen around the world, the manner and frequency with which consumers return to brick-and-mortar stores have massive ramifications for the product-to-market process.
With this in mind, MakerSights engaged consumers from across the country that shop at Nordstrom, Kohl’s, Dick’s Sporting Goods, TJ Maxx, Amazon, and more to see how they’ve adapted and what to expect next.
Following the five trends outlined in this guide will help you maintain a healthy level of cautious optimism in the face of fluctuating market uncertainty.
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Make confident decisions during uncertain times by following these six sage pieces of advice from retail veterans who successfully weathered the economic storms of the past.
